Creative Execution Ideas – Online Planing Tutorial #2

Need some inspiration to create online banners or simple need something to show your client how versatile & engaging online ads could be? Here are some places to give you a kick-start: Media Mind, or previously known as Eyeblaster, who are a digital media ad serving platform has a huge collection on banners in their … Continue reading

Finding Info About A Website – Online Planing Tutorial #1

Useful when you need to go a quick background check on website trends! Ever had to compare two, or three websites of a similar genre to decide which one to invest on for advertising? Or simply need to know some online metrics, search analytics and demographics for a website? Then go to Alexa for the … Continue reading

Malaysian Media Awards 2010, the FIFA style!

Perhaps the most exciting event of the year for any media specialist, the MMA 2010 was by no doubt a big day to remember for me as well. My first ever media awards ceremony, honestly I didn’t have an idea what to expect. The Vizeumites got geared up early Friday morning itself, receiving our jersey … Continue reading

Understanding the online media consumption in Malaysia

I just got back from attending the Yahoo & Synovate Net Index Launch Event that was held in SIME Darby Convention Center, today. Here’s a summary of what was presented. * This study applies to Urban Malaysians. Research is very recent, March – May 2010. Who are the online users? More males than females, aged … Continue reading

Looking for some glossy icon?

My greatest discovery would be Icon Finder, where you can find a lot of helpful image that would lighten up your powerpoint presentations. Most of the icons have that 3D, glossy look and feel to it, much better than having some random Google Image. Try it out, it’s quite cool!

Google Analytics Master Class

Google had their first Analytics Master Class in Kuala Lumpur on 11th of March, and I can proudly say I was apart of it! They held the event in KL Hilton,  a nice place but the crowd turned out to be massive – they had people sitting on the ground! And I’m sure those who … Continue reading

How to be Impressive in your first Job?

Starting my first “real” job after graduation was a bit frightening. But it’s interesting how much you can learn after some time. Here’s my list: 1. Listen, observe & practice. There isn’t a manual. No one’s going to be assisting and teaching you how to do every bit of your work. And you are no … Continue reading

Packet One Network Malaysia (P1) W1MAX Campaign

The Packet One Network Malaysia (P1) W1MAX Campaign They did a fantastic job with the 15 Malaysia Short Films. Some made me tear, and some made me fall off my chair laughing. It reflected the true Malaysia, and was a big hit among their target audience. Now they have create a P1 Speedometer that lets you … Continue reading

Anna Sui gets Rocking!

Anna Sui’s launched a new perfume called “Rock Me!” across 5 markets in Asia. To boast up the campaign, a Rock Me! contest is running. The interesting part is, it’s all on social space. No boring registrations & forms – just got to upload a photo or video, and viral it out! How this contest … Continue reading

Ford Moves Social Media

Though Honda tried really hard to leverage social media for their benefit, looks like Ford is getting the upper hand. They just launched the Ford Fiesta Movement. They picked 100 twenty-something-year-olds as agents to try out the new Ford, and give feedback via Facebook, Tweeter and blogs. Ford claims that they care what consumers think, … Continue reading

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